So, looking at the specs I am a bit mixed on this thing.
Per Ford, 230 and 300 Range for standard and long range, from estimated 115 kWh and 150 kWh battery packs. That range is actually really, really bad compared to what we normally see from the EV sedans and crossovers currently on the market. I think that this is down to a combination of weight, a very boxy, un-aerodynamic body, and probably a pretty modest battery management profile designed to preserve longevity (Porsche does this as well, leading to the Taycan's very low range ratings, but incredibly consistent performance numbers in terms of top speed and acceleration. If we look at the proposed competition, most of them will likely have at least some of the same issues with range. I think Tesla will win in terms of range because the triangle thing is more aerodynamic than the boxes everyone else is producing, and as a company they have been much more willing to use the full capabilities of their battery packs at the cost of the longevity of those packs.
I don't understand how a grown up company like Ford can call a frunk with a few electrical outlets a "Mega Power Frunk", that being said, it does look well thought out, and very, very massive. Even if you need to stop more often for your F150 lightning road trip, you will be able to carry a whole lot of stuff, so, cool, from that front. On those distances, when accounting for variable speeds, hills, etc. actual road tripping range is probably going to be as low as 200 or so for the smaller model, 250 or so for the larger battery, and from what we know of other vehicles towing, probably 100 miles or less towing at max capacity. Be prepared to stop a lot on road trips, though fast charging is faster than ever so it's probably not completely terrible so long as you have access to the fast charging network during your road trip.
I think they will sell a whole bunch of them, and I definitely think that the 40k 'work truck' version will fix exactly the needs for a lot of people, and accounting for the tax credits, is close enough to the cost of a standard stripped out F150 to be a consideration for a lot of businesses.
Sadly, the company that said they want to make my favorite of the future EV trucks has been having some issues.
https://www.theverge.com/2021/5/17/22441025/canoo-sec-investigation-spac-merger-projections
They are joining Lordstown motors and a few other EV startups as EV companies facing quite a bit of scrutiny for potential scams and/or fraud. Turns out running car companies is really hard.